PNC Bank | Sports Partnerships
PNC practices the philosophy of Boring Banking, which posits that the slow, steady, dependable, not-exciting money decisions are the ones that pay off the most. They also do lots of sports sponsorships. Here are some of my finest print, social, and banner ads that spilled out of that.
PNC Championship 2024 (Golf)
Here’s a print ad.
Here’s another.
The competition follows a parent-child scramble format.
PNC Atlanta 10-Miler (Running)
This is a social post.
This is an email header image that went out to participants.
This email header image was sent to PNC employees to encourage volunteer participation in the race.
Credits
Junior copywriter: Sam Podolsky
Art director: Cat Wickham
Junior art directors: Ryan Hufnagel, David Hoffman & Suramya Pathak
Creative directors: Justin Galvin, Sam Mullens, Jesse Yowell & Scott Cooney